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Echo — social listening
Echo captures the mentions, replies and quotes about the accounts you watch on X, sorts them into topics and sentiment, and ties each reply to the Beacon post that started it.
Echo
Questions and complaints nobody has answered go into one queue, biggest reach and longest wait first.
Every post is grouped into a topic, with sentiment split by topic so one bad thread cannot hide behind an average.
Replies are linked to the exact Beacon post and campaign that caused them — a match, not a guess.
Type a handle — yours, a client’s or a competitor’s — and Echo starts listening. There is no account to connect and no developer account to set up, and you choose whether to capture mentions, replies and quotes.
Each post that needs an answer comes with three next steps: view it on X, draft a reply in Beacon that threads under their post once approved, or add the author to Thrive CRM. Median reply time is tracked against last month.
Replaces a standalone social listening tool — Echo is included in every plan, and you pay only for the posts it reads, up to a cap you set.
Works together
Every app shares your files, your brand and your customers, and Odin works across all of them.
One account, every app, and $5 of AI usage to start. Set up in minutes; cancel any time before the trial ends and you pay nothing.