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Mercato New

Open your store. Sell, ship and get paid.

Mercato is everything behind the counter: what you sell, the orders and invoices that come in, the labels that go out and the money that arrives. Your customers pay on your own website, and every one of them lands in your CRM.

Mercato’s Overview for Paws & Go: revenue, orders and bookings, the average order, and a Needs you list of orders to fulfil and an overdue invoice
The VeraGen app, with a made-up business’s data.

Mercato

The whole shop, without the stack of tools.

Sell anything you offer

Products with sizes and colors, services with a length, a deposit and booking hours, and invoices for the work you do in person.

Paid on your own website

Invoices and quotes open on your own site, and customers pay by card through Stripe. Card details never touch you or VeraGen.

Shipping without the line

Compare carrier rates and buy the label right from the order. Tracking lands on it, and the customer hears where their parcel is.

Invoices and quotes, drafted for you.

Type “Jordan, house sitting Oct 2 to 6, four nights” and Mercato drafts the invoice: your own prices from your catalog, and the customer found in Thrive. Send it by email or text, and they pay from the link.

  • Deposits and part payments, and cash, checks or transfers recorded by hand.
  • Reminders go out before and after the due date, once each.
  • Quotes turn into invoices with one click when the customer accepts.
Mercato’s New invoice screen: an AI box to draft the invoice, the Thrive contact search, the lines, and a preview of the email and text
The VeraGen app, with a fictional company’s data.

Your customer pays on your website, not someone else’s.

An invoice opens at your own address, in your colors, with a Pay button. Stripe takes the card, Mercato records the payment the moment Stripe confirms it, and the invoice shows as paid.

  • Connect your own Stripe in a few guided steps, and payouts go straight to you.
  • One invoice per link: anyone with it sees that invoice and nothing else.
  • Void an invoice and its link stops working.
An invoice from Paws & Go open on the business’s own website, with the amount due and a Pay button
The VeraGen app, with a fictional company’s data.

Products and services, in one catalog.

Products have variants, each with its own price, SKU, stock and weight, and pictures from Data Management. Services have a length, a price, a deposit, the hours you take bookings and the questions to ask first.

  • Low stock shows on the Overview before you run out.
  • Stock leaves when an order is paid in full.
  • Discount codes and offers like “buy 2, get the 3rd free”.
Mercato’s product editor for the Trail leash: description, an AI box to write it, pictures in three colors, and where it is sold
The VeraGen app, with a fictional company’s data.

Orders and shipping, from one screen.

Every order shows its payment and where it is. Record a payment, mark it fulfilled, or compare rates and buy a label from USPS, UPS, FedEx, DHL and more, without a carrier account of your own. Set your own rules too: free over an amount, flat rate, local delivery or pickup.

  • Tracking lands on the order.
  • Refunds by an owner or admin, with the items back in stock if you like.
  • A label is bought once, even if the connection drops.

Order #1191 · ready to ship

  • Paid by card · Visa ending 4242
  • Trail leash, Sunset orange · Peanut butter training treats
  • USPS Ground Advantage · the customer’s choice at checkout
  • Buy label → tracking added to the order

Every buyer is already in your CRM.

Customers are your Thrive contacts, with their orders, invoices and lifetime value beside their emails and notes. Mercato never makes a second record for an email address Thrive already has.

  • Open in Thrive from any customer.
  • Receipts, reminders and texts go out through Tellagent.
  • Ask about sales: “which products should I reorder this week?”

You

Who owes me money?

Odin

One invoice is overdue: INV-1039 to Marcus Bell, $120.00, nine days late. A reminder went out by email on the due date. Want to send another by text?

Instead of an online store subscription, separate invoicing software and a shipping-label service, each with its own copy of your customers, Mercato runs the store inside VeraGen, next to the website Chimp builds and the follow-ups Tellagent sends. Card payments carry Stripe’s own processing fees.

Fair questions.

Do I need a Stripe account?

To take cards online, yes: connect it from Payouts & payments with Stripe’s guided sign-up, and payouts go to your own bank. Until then you can still send invoices and record cash, check and bank-transfer payments.

Does it work with my Chimp website?

Yes, that’s the idea: Chimp builds the website, Mercato runs what’s behind it, and invoices are paid at your own address. Your products and checkout move onto your Chimp website as those releases arrive.

Can customers book services?

Services have a length, a price, a deposit, the days and hours you take bookings, and questions to ask first.

How does shipping work?

Set your own delivery rules (free over an amount, flat rate, local delivery, pickup), and buy labels from USPS, UPS, FedEx, DHL and more right from the order, without opening an account with each carrier.

Who can give refunds?

Anyone who can edit the project can add products, send invoices and record payments. Refunds, voiding a sent invoice, the store’s settings and connecting Stripe are for owners and admins.

Are my customers’ cards safe?

Card details go to Stripe, never to you, to your website or to VeraGen. Mercato hears that a payment succeeded from Stripe’s signed message.

Is it ready?

Mercato is new and arrives in stages. Subscriptions and selling straight from your Chimp website come in later releases; your account says what is open today.

Works together

Build the site, sell on it, follow up.

Every app shares your files, your brand and your customers, and Odin works across all of them.

Try every app free for 14 days.

One account, every app, and $5 of AI usage to start. Set up in minutes; cancel any time before the trial ends and you pay nothing.