Lead Generation

Buy people data

Lead Generation → People data finds real people by job, company and location, with a work email and a phone where they have one, from People Data Labs, a data provider. You pay per person returned, from your account's balance. The people arrive in Leads, where you choose who to add to Thrive.

Search for people

Open a project, choose Lead Generation, then People data under Discovery.
Describe who you want. Fill in as many of these as you need; a person must match every one you fill in, and any of the values within one: - Job titles: several, separated by commas. - Seniority, Function and Company size (employees): tick any. - Industry and Country: choose from the list; each choice appears below it, and ✕ removes it. - Companies, Company websites, State or region, City and Skills: separated by commas.
Under Contact details, Must have a work email is ticked. Tick Must have a phone to get only people with a phone, or Leave out people in the EU, EEA and UK to leave them out.
Set How many people (most).
Click Check the cost. It shows the most the search can cost and your available balance, and calls nobody.
Click Buy up to N people.

Keep the page open while the search runs: a progress box shows how many people have arrived and what has been charged, and Stop ends it early. When it finishes, See them in Leads → opens them.

Changing anything in the search after Check the cost removes the buy button until you check the cost again, so the price you see is always the price of the search you buy.

What it costs

Each person costs the price shown on the page, and you pay only for the people returned. When you buy, the most the search can cost (How many people × the price) is set aside from your balance; as people arrive their share is charged, and whatever is left is returned when the search ends, stops or fails. Account → Billing shows the amount set aside, the charges and the amount returned. In your usage and on statements, purchases appear under Lead Generation and People Data Labs.

A search cannot start if your balance cannot cover the most it can cost, or if it would take you past your own monthly spending limit on the account. Add credit

The same person bought again is charged again. If a search returns someone you already have, the lead you have is brought up to date rather than added twice, and that person is still charged.

What you get

Each person becomes a lead with their name, job title, seniority, function, company, company website, industry, company size, location, LinkedIn profile, work email and phone, whichever People Data Labs has. Personal email addresses are never collected. Open a lead to see that each field came from People Data Labs and when.

Your do-not-contact rules apply: a person matching one is kept as suppressed and refused by Add to Thrive. Leads & scoring

You are responsible for how you use the people you buy, as you are for any contact in your CRM. People bought into one account are never shared with another.

Sample data

When People data is in test mode, a banner says Sample data — not real people. Searches return made-up people, nothing is set aside or charged, the leads show Sample data in Leads, and Add to Thrive refuses them.

Who can do what

Account owners and admins can buy. Anyone who can open the project can see the searches and the leads and add them to Thrive. Roles

If something goes wrong

This search could cost up to $X …, and this account has $Y available	Ask for fewer people, or add credit in Account → Billing. If you cannot add credit, the message says who can.
More than is left of your monthly spending limit on this account	Ask for fewer people, or ask an account owner to raise your limit.
Only an account owner or admin can buy people data	Ask an owner or admin to run the search. You can still view the leads and add them to Thrive.
People Data Labs did not answer in time, so this search was stopped	You were charged only for the people received. Start a new search to continue.
No one matched this search. Nothing was charged.	Remove a filter or two and check the cost again.
People data is not available yet.	It has not been switched on for your account's environment. Contact VeraGen support (hello@veragen.ai).

Signed in to VeraGen? Press Guide me on any screen for a walkthrough, or ask Odin.